Friday, January 29, 2010

Branding for Artists

"...branding is important because it allows your art, your lifestyle, and your passions to be displayed as a uniform strategy. It is a "holistic" approach to your art that allows a symbiosis between your personality and your artistic expression."  from How to Create an Artist's Brand 

How to Create an Artist's Brand - Kelley Stevens

Branding 101 for Artists: How to Create a Strong Brand for Yourself and Your Art - Gregory Peters

Branding: The Importance of Name Recognition - Jennifer Walling

Is Branding Important for Artists? - Olga Slavkina

What Do We Have to Say? - Barrett Yeretsian

Diving Deeper in the Ocean of Your Brand - Barrett Yeretsian

The Artist and the Brand - Jonathan E. Schroeder (This is an abstract of a paper in the European Journal of Marketing - click the "One-Click Download" link at the top of the page to download the full article to your Adobe pdf reader).

Social Media Branding for Artists - George Aiello
Part 1

Part 2
Brand Yourself as an Artist on Twitter - Lori McNee

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