Friday, January 29, 2010

Branding for Artists

"...branding is important because it allows your art, your lifestyle, and your passions to be displayed as a uniform strategy. It is a "holistic" approach to your art that allows a symbiosis between your personality and your artistic expression."  from How to Create an Artist's Brand 

How to Create an Artist's Brand - Kelley Stevens
http://www.nowpublic.com/style/how-create-artists-brand

Branding 101 for Artists: How to Create a Strong Brand for Yourself and Your Art - Gregory Peters
http://emptyeasel.com/2009/03/02/branding-101-for-artists-how-to-create-a-strong-brand-for-yourself-and-your-art/

Branding: The Importance of Name Recognition - Jennifer Walling
http://artcafe.net/?p=174

Is Branding Important for Artists? - Olga Slavkina
http://www.schmoozyfox.com/2009/10/is-branding-important-for-artists/

What Do We Have to Say? - Barrett Yeretsian
http://artistempowerment.com/what-do-we-have-to-say/

Diving Deeper in the Ocean of Your Brand - Barrett Yeretsian
http://artistempowerment.com/diving-deeper-into-the-ocean-of-your-brand/

The Artist and the Brand - Jonathan E. Schroeder (This is an abstract of a paper in the European Journal of Marketing - click the "One-Click Download" link at the top of the page to download the full article to your Adobe pdf reader).
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=690270

Social Media Branding for Artists - George Aiello
Part 1
http://www.artistpresentations.com/blogs/george/616/social-media-branding-artists-part-1

Part 2
http://www.artistpresentations.com/blogs/george/788/social-media-branding-artists-part-2
Brand Yourself as an Artist on Twitter - Lori McNee
http://www.finearttips.com/?p=1809

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